SUPER RETAIL GROUP LIMITED (SUL)
AI Coverage Rating: Moderate
ASX AI Signals has generated 1 signal(s) for SUL during the last 90 days,
indicating Moderate trading activity
Latest SUL Signals |
| 29/04/2026 | SELL |
| 09/03/2026 | NEUTRAL
|
| 08/03/2026 | BUY |
SUL Share Price |
| Current Price | $12.840 |
| 52 Week High | $17.826 |
| 52 Week Low: | $10.940 |
| Trading at (% of 52 Week High) | 72.03% |
Volume
362868
20 Day Avg
588666
Relative Volume
61.6%
Business Overview
Super Retail Group Limited (ASX: SUL) is an Australian retail company that operates a portfolio of specialty retail brands focused on outdoor, sports, and leisure products. Its major brands include Supercheap Auto, BCF, Rebel Sport, and Macpac, serving customers across Australia and New Zealand. The company offers a wide range of products such as automotive accessories, sporting goods, and outdoor equipment.
ASX Sector Overview
Sector: Consumer Discretionary Distribution & Retail
The Consumer Discretionary Distribution & Retail sector on the ASX includes companies involved in selling non-essential goods and services to consumers. This sector covers a range of businesses such as specialty retailers, department stores, and distributors of consumer products. These companies cater to consumer demand for items like fashion, electronics, leisure products, and luxury goods. Performance in this sector is often influenced by consumer confidence, disposable income, and changes in shopping trends. The sector plays a key role in connecting manufacturers with end customers through both physical stores and online platforms.
Latest AI Recommendation
The SELL recommendation for SUPER RETAIL GROUP LIMITED (SUL) is supported by technical indicators suggesting downward momentum and potential valuation concerns. However, moderate confidence is maintained due to sector stability and potential for short-term rebounds.
Latest SUPER RETAIL GROUP LIMITED(SUL) News
18 Feb 2026, 06:40 AM
In the last week, the Australian market has remained flat, but over the past 12 months, it has seen a modest rise of 3.6%, with earnings forecasted to grow by 12% annually. In this environment, selecting dividend stocks with solid yields can be an effective strategy for investors seeking steady inco
Unlock All ASX AI Signals
Get access to daily BUY & SELL signals,
advanced AI analysis, watchlists and email alerts.
14 Day Free Trial •
Cancel Anytime •
Founders Price $15/month
Start My Free Trial